Digital Printing Services
ASB Graphics provides digital printing services for businesses that need professional-quality materials without committing to a large production run. Digital production makes it practical to print lower quantities, update content between runs, and create multiple versions while maintaining consistent print quality.
From our High Point, NC facility, we support marketing teams, manufacturers, furniture and home-furnishings brands, agencies, retailers, schools, healthcare organizations, and other businesses. Since 1983, we have combined experienced guidance with modern commercial printing capabilities to help customers select the right production approach for each project.
When Digital Printing Is the Right Choice
Short-run digital printing is particularly useful when you want flexibility. With less traditional press setup than offset production, digital printing can make lower quantities more practical while giving businesses greater control over content and inventory.
Digital production may be a good fit when you need to:
- Produce smaller quantities cost-effectively
- Update pricing, products, messaging, or other content between runs
- Create customized or variable versions for different audiences
- Limit excess inventory that may become outdated
- Reproduce recurring materials with consistent quality
These advantages make custom digital printing useful when content needs to change between runs or production quantities vary over time.
Digital Printing vs. Offset Printing
Digital and offset are both established commercial printing methods. The better production approach depends on the requirements of the job.
| Project Factor | Digital Printing | Offset Printing |
|---|---|---|
| Run length | Well suited to shorter runs | Often suited to larger runs |
| Setup | Less traditional press setup | Requires conventional press setup |
| Versioning | Supports customized and variable content | Better suited to consistent content across a run |
| Repeatability | Supports consistent repeat production | Established option for repeat commercial work |
| Cost logic | Can make lower quantities practical | Economics may improve as quantities increase |
Because ASB Graphics offers both digital and offset capabilities, we can review the project specifications and recommend the production method that fits the job.
What Can Be Produced With Digital Printing?
Our business digital printing capabilities support a range of sales, communications, and promotional materials.
Brochures & Sales Sheets
Product information, presentations, and campaign materials.
Manuals & Guides
Professional materials for training, product information, and other business needs.
Postcards & Direct Mail Pieces
Materials that may require updated messaging or multiple versions.
Short-Run Catalogs
Current product information without committing to a large inventory.
Business Materials
Flyers, forms, business cards, and other professional printing needs.
Custom Projects
Other digital print solutions based on the quantity, format, artwork, and production requirements.
High-Quality Printing With the Fujifilm J Press 750S
We use the Fujifilm J Press 750S to support high-quality digital printing for shorter and customizable production runs. Its digital production capabilities give us another way to handle projects that require strong print quality, repeatability, or multiple versions without moving automatically to a conventional offset workflow.
For customers, that means our team can match the production method more closely to the project. The J Press supports both static and variable work, giving businesses greater flexibility for printing jobs where quantities or content may change.
Our Digital Printing Process
1. Project Review & Specifications
We review quantity, dimensions, artwork, production requirements, and delivery needs to determine the appropriate approach.
2. Artwork Review & Proofing
Our team reviews the supplied digital files against the project requirements, then provides a proof for approval before production.
3. Digital Production & Quality Review
Approved artwork moves into production, with attention to consistency and print quality throughout the run.
4. Finishing & Delivery
The completed project is prepared according to the approved specifications and agreed delivery requirements.
Digital Printing for the North Carolina Triangle and Beyond
Providing high-quality digital printing in High Point, NC, ASB Graphics also serves businesses in Raleigh, Durham, Chapel Hill, and surrounding Triangle communities. We support commercial digital printing projects across North Carolina and beyond the state.
Start Your Digital Printing Project
Need commercial digital printing for an upcoming campaign, product launch, trade show, recurring program, or other business application? Tell us about your project requirements, and we'll help determine the right production approach.
Digital Printing Services FAQs
What is the difference between digital and offset printing?
Digital printing generally requires less traditional press setup and is often well suited to shorter or versioned runs. Offset printing may be more appropriate as quantities increase. ASB Graphics offers both options.
Is digital printing a good choice for short runs?
Yes. Digital production is designed to make lower quantities practical without requiring the same setup as a conventional offset run.
Can different versions be printed within the same project?
Yes. Digital printing technologies can support variable or customized versions, making them useful when different audiences, locations, or campaigns require different content.
What artwork files does ASB Graphics accept?
PDF is generally the preferred format, although other common digital files may also be appropriate. Our team can provide project-specific artwork and preflight guidance.
What paper and finishing choices are available?
Options depend on the project specifications. ASB Graphics can review available paper and finishing choices with you as part of the quoting and production process.
How quickly can ASB Graphics provide a quote?
Quote timing depends on the project details provided. Providing complete project specifications helps our team evaluate the job and prepare an accurate quote.